Delivering effective marketing and advertising messages requires deep understanding of consumer intent. Our products and services capture the signals consumers leave when they use Internet-enabled devices to unlock insights about their intent, boosting customer revenue by more than 10%. We empower organizations with consumer intent insights that allow them to acquire the right customers, deliver relevant messages, measure campaign performance and optimize campaign effectiveness in real time.
Delivering the right content, service or ad to the right audience is key for Internet content and service providers. Whether you are trying to attract more viewers to your site to promote your products, or increase revenue from third party advertisers, our solutions allow you to capture, understand and act on consumers' intent.
nPario Insights is a suite of self-serve applications that allows product and marketing managers to extract value out of vast amounts of data by enabling: Sophisticated audience segmentation Precise targeting based on demographic, behavioral, usage and search variables Campaign performance analysis Churn analysis Optimization
In today's competitive service provider industry, keeping your finger on the pulse of your subscribers is key to your success. Immediate data-driven insights about your subscribers and how they use your offerings can be minutes away with nPario Insights our suite of self-serve applications that allow product and marketing managers to extract value out of vast amounts of data. Service provider customers use our offerings to: Create detailed subscriber segments based on user-defined demographic and behavioral characteristics Use targeting capabilities to increase adoption of value-added services and increase ARPU Test new service offerings using small target segments before deploying them across your network Minimize churn by spotting churn indicators and offsetting them with relevant service offerings.
While financial institutions today have a large portfolio of products and services, matching the right product or service with the customer that needs it the most can be challenging and expensive. nPario's solutions deliver data-driven insights into customer intent that can help financial institutions: Create segments of clients based on their transactional behavioral, demographics and other relevant data Target customers with more relevant financial products and services Improve the effectiveness of marketing campaigns Identify high value customers
Understanding consumer intent is key for converting browsers into shoppers. nPario delivers immediate data-driven insights into consumer intent, helping you identify consumer segments, target them with relevant product offerings for improved conversion rates and higher revenue. With nPario Segment Explorer and nPario Insights, retailers can: Create detailed consumer segments based on user-defined demographic and behavioral characteristics Develop, execute and fine-tune marketing campaigns based on real time consumer intent signals Increase conversion rates by identifying and predicting consumer intent and improving the relevance of product offerings and recommendations Deliver positive impact on critical business areas including assortment, fulfillment, forecasting, category and in-season management.