Real-Time
Consumer Segmentation

We help you answer these questions:

  • Who are our customers?
  • What do they want to buy?
  • Where do I find more like them?
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EA Announces EA Legend

EA unveils EA Legend campaign insights suite powered by nPario at Advertising Week In NYC.

Data Driven Advertising Decisions

WPP and nPario launch strategic alliance to improve data-driven decision-making for marketers and advertisers.

Data Management Platforms Explained

Presenting new research published by Winterberry Group and IAB on the rapidly growing role of data management for consumer intelligence.

Fastest Real-Time SQL for Hadoop for Marketers and Publishers

Analyze consumer behavior in real-time using data stored in Hadoop environments to deliver real-time results for ad-targeting and customer engagement.

Why Choose nPario?

nPario’s Consumer Intelligence platform and marketing segmentation applications are in use at some of the world’s leading brands, publishers and agencies. Our innovative technology was developed specifically to handle the complexity and scale of Yahoo!

Marketers

nPario’s Consumer Intelligence platform and marketing segmentation applications enable you to surface actionable consumer insights in real-time across all your channels of interaction. Custom segmentation enables highly targeted campaigns with optimized conversion. Campaign intelligence gives you a way to optimize campaigns as they run, no waiting required.

Publishers

nPario’s Consumer Intelligence applications help you monetize your audience by enabling you to instantly classify your first-time users and by enabling your advertisers to target custom defined segments to increase conversion rates.

Agencies

nPario’s Audience Discovery applications enables agencies and advertisers to streamline media buying by understanding consumer segmentation across channels.

Learn more about our solutions Try Audience Discovery for Free

Co-founded by Bassel Ojjeh, nPario simplifies consumer data so you can understand your customers, increase revenue by making smarter advertising decisions, and automate complex, data-intensive processes on a petabyte scale.

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