EA unveils EA Legend campaign insights suite powered by nPario at Advertising Week In NYC.
WPP and nPario launch strategic alliance to improve data-driven decision-making for marketers and advertisers.
Presenting new research published by Winterberry Group and IAB on the rapidly growing role of data management for consumer intelligence.
Analyze consumer behavior in real-time using data stored in Hadoop environments to deliver real-time results for ad-targeting and customer engagement.
nPario’s Consumer Intelligence platform and marketing segmentation applications are in use at some of the world’s leading brands, publishers and agencies. Our innovative technology was developed specifically to handle the complexity and scale of Yahoo!
nPario’s Consumer Intelligence platform and marketing segmentation applications enable you to surface actionable consumer insights in real-time across all your channels of interaction. Custom segmentation enables highly targeted campaigns with optimized conversion. Campaign intelligence gives you a way to optimize campaigns as they run, no waiting required.
nPario’s Consumer Intelligence applications help you monetize your audience by enabling you to instantly classify your first-time users and by enabling your advertisers to target custom defined segments to increase conversion rates.
nPario’s Audience Discovery applications enables agencies and advertisers to streamline media buying by understanding consumer segmentation across channels.